No, it's not your imagination. The advertising and marketing assault that marks the beginning of the holiday buying season has already begun.
Christmas catalogs are already filling mailboxes, and Wal-Mart's holiday marketing campaign was in place several weeks sooner than usual.
It may be the earliest jump on the season ever.
"Everybody is looking at the stressed-out consumer, and they're pushing the panic button. It's never happened this soon," said Howard Davidowitz, chairman of Davidowitz and Associates, a national retail-consulting and investment-banking firm in New York.
YAY.
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